Wild Wednesday Webinar: How to Charge for Creative Services (as a Distributor)

How to Charge for Creative Services (as a Distributor)

“You train people how to treat you.” For years, professionals in our industry have given away creative services to sell branded merchandise. This has taught clients to devalue our time and our talents. In this presentation, Kirby Hasseman will show you how to start valuing your own time…so your clients will too!

Learning Outcomes:

• Why it’s important to start charging for your creative services.
• Why charging for your time makes you think more like a marketing company?
• How to add services that warrant a fee.
• How to add services that you don’t provide.

1 CAS Credit when you submit your PPAI Certification PIN Number with your survey.

About Kirby: Kirby Hasseman is the CEO of Hasseman Marketing & Communications, a full-service Promo marketing company and promotional products distributor. Hasseman Marketing has 4 full-time internal employees and 6 salespeople. Hasseman is a thought leader in the promotional products industry. He was also named as a Rising Star in the industry by PPB magazine. Out of 300,000 (some) industry professionals, he was recognized as a top social media influencer on two different industry lists. Kirby hosts a weekly Web show called Delivering Marketing Joy where he interviews business leaders from around the country. In addition, he hosts a weekly (award-winning) podcast called Promo Upfront with Bill Petrie. He is an industry leader in content creation. Kirby has published four books. His most recent is “Fan of Happy.” His book, called “Delivering Marketing Joy” is about doing “promo right” and is perfect for people in the industry and customers. He also wrote “Think Big for Small Business”, “Give Your Way to Success” and “The Give First Economy”. All are available on Amazon.